The Benefits of Webcasting

Webcasting is already being utilized by companies and organizations to widen the impact of important events, meetings, and messages. Depending on the nature of a and industry of a business, webcasts can be used in a number of ways:

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Provide in-time training and product information to your customers and employees.
Use the technology to demonstrate your products and services.
Make announcements in real time, offer online meetings, and spread awareness of events to promote your products and services.

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For companies that have multiple offices spread around different geographic areas, webcasting offers a means to address the entire company simultaneously from one central location in a cost effective manner. There are numerous benefits to employing this technology, including:

Larger audiences: Webcasting allows you to connect with anyone remotely, and all an audience participant needs is the internet. The greatest benefit is its ability to expand the reach of a message dramatically. For employee training, everyone can received the same training and information as everyone else. For a company launch event, the media and public will be able to see the launch in real time.
Cost effectiveness: Traditional events are expensive. In addition to the up-front costs associated with an event, there travelling, lodging, meals, and more. If all these factors are being paid for by the same company, such expenses can continue to grow astronomically. Most of those costs can now be eliminated thanks to webcasting.
Increase in revenue: Webcasting can increase employee productivity as well as help your company achieve results faster by cutting the time needed to market your products and services.
Audience connection: The audience can be as engaged with the presentation as if they were there in person. The live video streaming server can be configured to allow online audience members to submit questions and receive answers in real time. Audience participation can also be tracked, allowing for greater feedback and transparency.
Less of an environmental footprint: Because webcasting is virtual, it requires less resources to make a presentation or event happen, especially in terms of fuel needed to transport people long distances.
Output quality: Webcasting delivers good quality audio and video in broadcasts.
Better content: Webcasting truly puts the power of the internet at your fingertips and allows you to combine different presentation styles and multimedia. This flexibility lets you drive home your message more effectively than in more traditional settings.
Range of broadcasting: Webcasting can be broadcast to any location on the planet that has internet. It has no long distance impediments, such as radio, and can be accessed within seconds.

Zeo Systems can handle of the webcasting needs of your business or organization. From the initial survey, through the design and installation, and to the use of the system, Zeo systems will be with you every step of the way. Let our 40 years of audio-visual experience show you the way to webcasting.

10 Advantages of In-Ear Stage Monitoring

1–Superior Sound Quality
The expression “garbage in, garbage out” applies here. If you’re using wedges and can’t hear yourself unless you turn up loud enough to damage your ears and interfere with the house mix, then nobody wins. Alternatively, in-ear personal monitors deliver consistently clear sound to you onstage, regardless of your venue’s limitations. When you can adjust your performance to reflect what you hear, it’s a better experience both for you and the audience. Your confidence as a performer will get a big boost too.

2–Optimal Volume Levels
When using wedges, monitor engineers often end up in the middle of a volume war between the amplified and the unamplified. Singers, acoustic guitarists, and keyboardists can’t hear themselves over amplified electric guitarists and bassists, let alone over the drums. So, they ask, “Can you turn me up?”
“Maybe,” is the best the engineer can offer due to the limitations of power amplifier size, power handling of the speakers, and potential acoustic gain. If the room has bad acoustics, then peace is even less likely. With an in-ear personal monitor system, you’ll get studio-quality sound in a live-sound context. You can choose what you hear, and your engineers aren’t stuck waving the white flag.
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3–Elimination of Feedback
You know the sound of feedback: that intense buzzing whine that sends your hands to your ears. But what causes it?
Feedback happens when amplified sound from a loudspeaker is picked up by a microphone and re-amplified. This often occurs on crowded stages where microphones and monitor loudspeakers are too close together. When your whole band asks the engineer to turn up their mics, feedback is inevitable. In-ear personal monitor systems make this scenario moot. They seal the “loudspeakers” in your ears, breaking the feedback loop.

4–Hearing Health
Chronic exposure to the high sound pressure levels of wedges can damage your ears permanently. Earplugs can help, but even the best plugs alter frequency response enough to muffle the audio. In-ear monitors both protect your ears from outside noise while simultaneously delivering only the sounds you need to hear. With the controls in your hands, you can adjust the volume to a safe level. It’s by far the healthier option.

5–Reduced Vocal Strain
The most powerful singer is no match for an amplified guitar turned way up, or even a drum kit as-is. When singers can’t hear themselves over the stage mix—which often happens with wedge monitors—they push their voices too hard, damaging vocal chords and shortening singing careers. In-ear personal monitors allow you to hear yourself clearly when you sing, and you won’t have to scream over guitar amps and wedges. In addition to your own vocals, you can include in your mix as much or as little of the other instruments as you want.
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6–Stereo Monitoring
A distinct advantage of most in-ear monitor systems over wedges is the ability to listen in stereo. Our ears are made for stereo listening, so a stereo mix is more like a natural listening environment. When you’re able to listen to a natural-sounding mix, you’re more likely to listen at a lower volume. This means healthier ears over the long term.

7–Clean Audience Mix
Wedges are directional at high frequencies, but they become omnidirectional at low frequencies. Why that’s bad: when wedges are turned up, low-frequency bleed from the backs of the units can muddy the house mix and make vocals unintelligible to the audience, especially in smaller venues. When you use in-ear monitors, the front-of-house engineer can concentrate on delivering the best possible audience mix without having to factor in bleed from the stage mix.

8–Portability
If you play an amplified instrument or drums, then you’re no stranger to schlepping gear. Amps weigh around 55 pounds each. Wedges weigh about 45 pounds each. The more of those you have, the larger the vehicle you need, and the more you’re spending on gas. A complete in-ear monitor system fits in a briefcase, with no extra schlepping, vehicle space, or gas required. Plus, getting rid of wedges and speaker cables gives your stage a cleaner, more professional look, which matters if your gigs are weddings, worship services, and corporate events with different aesthetic standards than the average night club.

9–Mobility
When you use wedge monitors, you’re limited to a sweet spot onstage where the mix sounds as good as it gets. Move a little to the right or left, and things go downhill. Why? Because loudspeakers are directional. Using in-ear monitors, on the other hand, is like using headphones: the sound goes where you go. So, if you want to play to the crowd on either side of the stage, you hear the same mix wherever you go.

#10–Personal Control
Perhaps the most empowering part of in-ear monitoring is having direct control over what you hear. You’ll still rely on the monitor engineer for fine adjustments, but you can adjust the volume using the knob on your bodypack, and you can choose different mixes yourself.
If you use a stereo mix, you’ll hear the same thing in both ears, but you can pan left and right to hear more or less in either ear. From there, you can use the bodypack controls to adjust the balance of the sound sources. For example, you might want vocals and guitar in the left ear, and drums and bass in the right.